Western Australia’s valued Buy West Eat Best initiative celebrates its 15-year milestone this month, making it the nation’s longest-running voluntary State-of-origin food labelling program.
Buy West Eat Best began in 2008 and has provided customers with trusted food labelling for premium food and beverages that are grown, farmed, fished, processed, prepared and served right here in WA.
The program, delivered by the WA Government, has grown from 38 founding members to around 240 members, from a diverse range of businesses and brands across the State’s entire food and beverage supply chain.
The distinctive bite-mark logo has become a trusted identity for WA produce on retail shelves, restaurant menus and stores, making it easier for shoppers to choose to buy local.
October is Buy West Eat Best month – a time to remind all Western Australians to think local, buy local and eat local – and is marked by a series of local food events, in-store retail promotions and member-driven marketing campaigns.
Milestone events this month include a Parliamentary celebration with founding program members and Meet the Buyer, the State’s biggest and most diverse trade show exhibition of WA food and beverage businesses.
Comments attributed to Agriculture and Food Minister Jackie Jarvis:
“For 15 years the WA community has supported the State’s farmers, food producers, restaurants and retailers by choosing to buy and eat local.
“The Buy West Eat Best logo makes shoppers more aware of locally grown and seasonal products.
“When seasonal fruits and vegetables are in abundance, you’ll notice they’re not only beautiful and fresh but more affordable at the checkout.
“Supporting local food and beverage producers leads to strong local economies, benefiting all West Aussies. It is an investment in your community.”
Comments attributed to Fisheries; Regional Development Minister Don Punch:
“Western Australians love to support our food and beverage producers, particularly our local seafood industry.
“Program members can be found all over the State – from the spectacular Kimberley region through to the pristine Great Southern – offering something for everyone’s table, from fresh meat and seafood, to wine, juice and seasonal fruits and vegetables.
“The Cook Government has focused on diversifying our economy and giving our producers more opportunities to grow, value add and process our beautiful local produce here in WA, which remains critical to the prosperity our regional communities.”